ruse

Vocabulary Word

Definition
'Ruse' refers to an action or plan designed to deceive someone, to trick them into believing or doing something. It's not a simple prank, but forms part of a bone-fide strategy or technique.
Examples in Different Contexts
In social campaigns, a 'ruse' might be used by opposing groups to distract from the main issue. An activist could say, 'Their announcement was just a ruse to divert attention from their actions.'
Practice Scenarios
Business

Scenario:

A competitor seems to be releasing insignificant updates as groundbreaking innovations. It sounds fishy to me.

Response:

Could be a ruse to get the market's attention away from our new product launch.

Public-Policy

Scenario:

The mayor's sudden switch to a controversial topic during his speech seemed strategic. Do you think we should investigate further into this?

Response:

Likely a ruse to distract the public from the recent poll numbers. We should dig deeper into this.

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