hype

Vocabulary Word

Definition

'Hype' refers to lots of promotion or buzz around something particular. It's like the marketing buzz before a famous artist's new album drops.

Examples in Different Contexts

In tech startups, 'hype' can attract investors. A founder might note, 'The hype around our AI technology has garnered significant interest from venture capitalists.'

Practice Scenarios

Creative

Scenario:

We've filmed some exciting scenes for our movie, which we could use as a teaser to stir up interest.

Response:

Hype could be generated by a series of behind-the-scenes footage and interviews with the cast.

Tech

Scenario:

Before releasing the new app update, we should consider giving our users a preview of what to expect.

Response:

We could create some hype by sharing beta testing invitations.