organic-reach

Vocabulary Word

Definition

When you hear 'organic reach,' we're talking about the number of individuals who saw your post through unpaid distribution on social media. It's simply getting your content in front of eyeballs without paying any money for it.

Examples in Different Contexts

In marketing strategies, 'organic-reach' is a key performance indicator. A marketing director might state, 'Our brand's organic-reach has increased this quarter, signaling strong customer engagement.'

Practice Scenarios

Business

Scenario:

Our last quarter's brand performance has shown improvement, but there's still room for innovation. We need to capitalize on relevant trends to boost our online presence.

Response:

Agreed. We should innovate our digital marketing strategy to increase our organic reach and connect with a broader audience.

Technology

Scenario:

The app is performing well within the tech community, but we need to broaden our audience. Perhaps we could explore collaborations with influencers in the sector.

Response:

Yes, collaboration with influencers will not only boost our app's organic reach but also aid in creating more brand awareness.