push-notifications

Vocabulary Word

Definition

'Push notifications' refers to the alerts or messages you receive from apps on your smartphone or computer. They inform you of something new, like your friend's comment on your photo, without needing to have the app open.

Examples in Different Contexts

In mobile app development, 'push-notifications' help in retaining users. A developer might mention, 'We need to refine our push-notification strategy to increase user engagement.'

Practice Scenarios

Marketing

Scenario:

We're currently lacking active communication with our customers. They seem to overlook our emails. How can we ensure they receive our promotional messages instantly?

Response:

What about implementing push notifications in our app? That way, customers would be instantly aware of our promotions.

Design

Scenario:

For our new app design, it's important to consider accessibility and ease of use. How can we keep our users informed without disturbing their flow?

Response:

Designing conspicuous push notifications could be beneficial. Their aim would be to educate without breaking the user's immersion in the app experience.