media-presence

Vocabulary Word

Definition

'Media presence' is your visibility on various media platforms. It's how much of an impact you or your company makes via television, radio, social media, and other forms of media.

Examples in Different Contexts

In public relations, maintaining a 'media presence' involves regular interactions with the media to shape and manage public perception. A PR consultant might advise, 'A proactive media presence can help us control the narrative and position our client favorably in the public eye.'

Practice Scenarios

Tech

Scenario:

With the launch of our new product, we need to reach a wider audience effectively.

Response:

Perhaps we should consider a multi-channel marketing approach to boost our media presence.

Business

Scenario:

As we head into the new fiscal year, consider ways we can boost our visibility.

Response:

Expanding our digital advertising strategy might be a good start to enhance our media presence.