social-presence

Vocabulary Word

Definition

'Social-presence' is all about how active, or 'present', you or your business are on social media sites. It involves activities like posting updates, replying to comments, and sharing content.

Examples in Different Contexts

In online branding, social presence refers to the visibility and activity of a brand across social media platforms. A brand strategist might say, 'Building a strong social presence is key to engaging with our audience and establishing our brand identity online.'

Practice Scenarios

Tech

Scenario:

To increase our startup's visibility, we need to explore diverse channels. How do you suggest we amplify our message?

Response:

Investing in our social-presence will surely help amplify our startup's visibility and message.

Branding

Scenario:

Our competitor's branding strategy seems to have a comfortable resonance with our target audience. It's time to reconsider our approach.

Response:

We definitely need a strong social-presence to resonate with our target audience, let's work on that.