consumer-profiles

Vocabulary Word

Definition

'Consumer profiles' are useful tools for a business. It's like a detailed picture of who the customers are, what they like and how they behave. It helps to understand the customer better.

Examples in Different Contexts

In customer relationship management (CRM), 'consumer profiles' are critical for understanding customer needs and managing interactions across the customer lifecycle. A CRM specialist might explain, 'We rely on detailed consumer profiles to provide personalized service and support, building stronger relationships with our customers.'

Practice Scenarios

Tech

Scenario:

We've got this new video-conferencing app ready to go. Let's determine the best features to highlight considering our user base.

Response:

Based on our consumer profiles, our users would appreciate features like high resolution, smooth interface, and data privacy.

Creative

Scenario:

We have a new product line coming up for the holiday season. We need to make sure our designs resonate with our audience.

Response:

Considering our consumer profiles, we can focus on festive yet elegant designs to attract our target audience.