ad-revenue

Vocabulary Word

Definition
'Ad-revenue' refers to income generated through advertisements. If a company places ads on their websites or digital platforms, they earn revenue when users interact with those ads, this earning is known as 'ad-revenue'.
Examples in Different Contexts
In social media, 'ad revenue' comes from companies paying to promote their products or services on the platform. A social media analyst might report, 'Ad revenue growth is a key indicator of our platform's value to advertisers and its overall health.'
Practice Scenarios
Tech

Scenario:

We're releasing a new update to enhance user experience. We could incorporate more suitable ad placements.

Response:

Absolutely, increasing our ad-revenue could be a major part of our update. Let's select ads that are relevant and non-intrusive.

Marketing

Scenario:

We're going to revamp our marketing strategies. Let's focus on increasing engagement across all channels.

Response:

Good plan. Boosting engagement will also likely lead to an increase in ad-revenue.

Related Words
social-roiad-engagementcontent-monetizationsocial-media-advertisingsocial-reachconversion-ratesengagement-ratesubscriber-engagement