social-selling

Vocabulary Word

Definition

Social-selling is a sales method that incorporates social networks. It's not simply selling products online, but building relationships and trust over social media.

Examples in Different Contexts

In sales strategy, social selling refers to using social media to find and engage with prospects, build relationships, and close sales. A sales director might say, 'Our team focuses on social selling to directly connect with potential customers and personalize our sales approach.'

Practice Scenarios

Business

Scenario:

Our sales are dropping since last quarter. We might need to explore alternative ways to reach our customers.

Response:

What if we implement a social-selling strategy to connect and engage with potential customers on social media platforms?

Tech

Scenario:

Our tech startup is getting unnoticed by potential users. We need a new strategy to increase our visibility.

Response:

Indeed, I believe utilizing a social-selling strategy can increase our online visibility and reach out more effectively to potential users.