social-selling

Vocabulary Word

Definition

Social-selling is a sales method that incorporates social networks. It's not simply selling products online, but building relationships and trust over social media.

Examples in Different Contexts

For customer relationship management, social selling is a technique for maintaining and enhancing relationships with existing customers through social media. A customer service manager might explain, 'Social selling allows us to keep in touch with our customers, providing value through useful content and support.'

Practice Scenarios

Business

Scenario:

Our sales are dropping since last quarter. We might need to explore alternative ways to reach our customers.

Response:

What if we implement a social-selling strategy to connect and engage with potential customers on social media platforms?

Tech

Scenario:

Our tech startup is getting unnoticed by potential users. We need a new strategy to increase our visibility.

Response:

Indeed, I believe utilizing a social-selling strategy can increase our online visibility and reach out more effectively to potential users.