pop-up

Vocabulary Word

Definition

'Pop-up' refers to something temporary and unexpected that quickly appears, such as a shop or advertisement that suddenly shows up on a website.

Examples in Different Contexts

In art galleries, an artist might hold a pop-up exhibition in an unusual space. It’s temporary, but creates a lot of excitement and draws in a crowd.

Practice Scenarios

Marketing

Scenario:

Our website visitors need to be alerted about our seasonal sale. We need an effective strategy with immediate visibility.

Response:

What about a pop-up ad at initial landing? It will catch user's attention immediately.

Creative

Scenario:

We've got some exciting new artists that we haven't showcased yet. We need an interesting way to introduce them.

Response:

I love the idea, a pop-up art exhibition could be the perfect platform for them.