banner

Vocabulary Word

Definition

A 'banner' is a long piece of cloth or paper that has a design, picture, or catchphrase on it. It grabs attention and serves as a recognizable symbol for an event, cause, or brand.

Examples in Different Contexts

The web developer optimized the banner on the company’s homepage to ensure it loads quickly and looks good on all devices.

Practice Scenarios

Branding

Scenario:

We've been brainstorming how to increase visibility of our new product launch. Any ideas how to leverage our digital assets?

Response:

Why don't we design an eye-catching banner ad for our website promoting the product features?

Public-Policy

Scenario:

The climate strike needs to communicate our message clearly. Any thoughts on what our visual representation should look like?

Response:

We should have a large banner displaying our key message 'Climate Justice Now' at the front of the rally.