logo-design

Vocabulary Word

Definition

'Logo design' is about creating a unique graphic symbol that speaks for a brand or organization. It's a blend of art, business, and psychology to provide a visual identity.

Examples in Different Contexts

In branding, 'logo-design' is a critical process that involves creating a visual identity for a company. A brand strategist might say, 'Our logo-design process starts with understanding your business values and target audience to ensure your logo communicates your brand effectively.'

Practice Scenarios

Business

Scenario:

Our company needs a rebrand. The new identity should reflect our dedication to sustainability and innovation.

Response:

I recommend incorporating green tones into the logo design to symbolize our commitment to sustainability.

Marketing

Scenario:

The new product line needs a strong visual trademark. It must strengthen our brand image and point to product quality.

Response:

The new logo design should use bold and contemporary aesthetics to draw attention to our outstanding product quality.