key-message

Vocabulary Word

Definition

A 'key-message' is the most important point or idea you want to share in a speech, article, or conversation. It's what you want your audience to remember most.

Examples in Different Contexts

In marketing, a 'key-message' is the main point you want your audience to remember. A marketing manager might instruct, 'Our key-message is about the sustainability of our products.'

Practice Scenarios

Public-Policy

Scenario:

This new policy will greatly impact rural education, we should concentrate on its benefits.

Response:

That sounds good. Elevating rural education as our key-message will underline the policy's impact.

Creative

Scenario:

Our film aims to highlight human resilience in challenging times. Let's focus on how to convey that.

Response:

I think we can showcase human resilience as our key-message through the protagonist's journey.