content-tone

Vocabulary Word

Definition

'Content-tone' is the feeling or mood created in a piece of writing or speech. Like how a comedian makes you laugh or a poet makes you feel calm. That's the 'tone' they are using.

Examples in Different Contexts

In corporate communications, the content tone is crucial for conveying the company's values and professionalism to stakeholders. A communications director might discuss, 'We carefully craft our content tone to be authoritative yet approachable, reflecting our commitment to transparency and excellence.'

Practice Scenarios

Marketing

Scenario:

The copy for our new product launch needs more punch. We should maintain a tone that resonates with our youthful and innovative brand image.

Response:

Sounds good. Let's develop a content-tone that is energetic and trending to reflect our brand image.

Creative

Scenario:

I need to inject more emotion into this poem. The imagery is vivid, but it lacks the raw sentimentality I'm aiming for.

Response:

Perhaps consider altering the content-tone to better capture the nostalgia and emotion underlying the story.