customer-acquaintance

Vocabulary Word

Definition
'Customer-acquaintance' is a term used to describe having a good understanding of your customer, like what they like and dislike. It's a bit like knowing your neighbor's daily routine.
Examples in Different Contexts
In retail, 'customer acquaintance' means knowing your customers' preferences and shopping habits. A store manager might say, 'By fostering customer acquaintance, we can personalize our service and product recommendations, enhancing customer satisfaction.'
Practice Scenarios
Sales

Scenario:

Our revenue was lower this quarter. We really need to identify who our customers really are and what they need.

Response:

I agree. Better customer-acquaintance would aid in identifying potential buyers.

Marketing

Scenario:

The engagement rate for our recent ad was lower than expected. We might need to revise our customer understanding, don't you think?

Response:

We need more refined customer-acquaintance to target our ads better.

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