relatable-content

Vocabulary Word

Definition

'Relatable content' is information or media that resonates with people due to shared experiences or feelings. It's like reading a book and feeling like the author understands your life.

Examples in Different Contexts

In content marketing, relatable content is crafted to mirror the target audience's challenges and aspirations. A content marketer might explain, 'We design our content to be highly relatable, which drives higher engagement and strengthens brand loyalty.'

Practice Scenarios

Tech

Scenario:

The user interface of our app should be intuitive. We need to rely on user experiences and expectations.

Response:

Yes, we should incorporate more relatable content to match user expectations for a smoother experience.

Marketing

Scenario:

Our ad campaign should speak directly to our target audience. We need to understand their lifestyles and interests better.

Response:

That's a good point, understanding their lifestyle will help us create more relatable content for our audience.