brand-deals

Vocabulary Word

Definition
'Brand deals' involve partnerships between two or more brands. Much like friends team up to complete a school project, brands team up to achieve bigger goals together.
Examples in Different Contexts
In sports marketing, 'brand-deals' often involve endorsements from athletes. A marketing executive might explain, 'Our brand-deal with the football star will enhance our visibility and appeal to sports fans.'
Practice Scenarios
Tech

Scenario:

Partnering with a well-known brand in our field would really give us a leg up in our product launch.

Response:

Indeed. An apt brand deal would help elevate our product in the market.

Creative

Scenario:

Finding the right sponsor for our next music tour could really improve our exposure to a wider audience.

Response:

Yes, the right brand deal can certainly provide better exposure.

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