billboard

Vocabulary Word

Definition

A 'billboard' is a large outdoor board used for displaying advertisements. It's usually found in busy areas, like along highways or city centers, to catch people's attention.

Examples in Different Contexts

In the digital age, 'billboards' have evolved with LED screens and interactivity. A tech expert could mention, 'The billboard's dynamic content changes based on real-time data.'

Practice Scenarios

Public-Policy

Scenario:

To effectively disseminate our new policy, we need to leverage all possible platforms. How can we ensure maximum reach?

Response:

Why don't we use billboards across the city? They could effectively disperse our information to a wide audience.

Business

Scenario:

We are launching a new product and need a marketing strategy that could instantly capture the attention of the mass.

Response:

Investing in a billboard advertisement could help. People commuting daily will notice the product frequently, increasing its recall.