chapters · 7

Analyse, Reason & Apply
Move from describing to thinking: the verbs for analysing, judging, hypothesising, applying and combining ideas.
6 concepts
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Distinguish, Measure & Define
Words to tell things apart, measure them exactly, keep to what is relevant, and define the scope of a topic.
6 concepts
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Consequence, Transition & Sustain
Words for consequences, the speed and direction of change, sustainability, and how systems work.
6 concepts
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Argue, Critique & Persuade
Words to build an argument, answer one, spot bias, persuade, and admit a fair point.
6 concepts
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Data, Method And Systems
Words for experiments, numbers, models, trends and resources, so you can read data and explain it.
6 concepts
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Narrative, Rhetoric And Character
Words for characters' motives, irony, atmosphere, archetypes and complex emotions in literature.
6 concepts
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Cohesion, Precision And Voice
Words for linking ideas, choosing the right level of formality, and writing clear, flowing paragraphs.
6 concepts
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