sentiment-analysis

Vocabulary Word

Definition
'Sentiment analysis' is a method computers use to understand emotions from text. It's often used in social media or reviews to understand people's opinion on a product or topic.
Examples in Different Contexts
Sentiment analysis is used in social media monitoring to gauge public opinion on brands, products, or events by analyzing user-generated content. A social media analyst might say, 'Our sentiment analysis tools help us understand consumer sentiment and adjust our marketing strategies accordingly.'
Practice Scenarios
Customer-Service

Scenario:

Our customers have shared their thoughts on the new update. We should see if they are satisfied.

Response:

Yes, a sentiment analysis on customer reviews would help improve our offerings substantially.

Marketing

Scenario:

The feedback on our new campaign has been pouring in. We should understand how the audience has reacted.

Response:

Great! Let's run a sentiment analysis on the responses to get clearer insights.

Related Words
sentiment-understandingtext-miningpattern-recognitionpattern-detectioncustomer-behavior-analyticsimage-recognitionuser-analyticsconversion-tracking