referral

Vocabulary Word

Definition

'Referral' means suggesting someone for something like a job or service. It's taking someone's name and saying, 'you should consider this person for something.'

Examples in Different Contexts

For nonprofit initiatives, 'referrals' from trusted individuals can bolster credibility. An NGO spokesperson might emphasize, 'Referrals from community leaders have helped build trust in our operations and projects.'

Practice Scenarios

Healthcare

Scenario:

Your skin condition requires specialized attention. We need someone with specific dermatological expertise.

Response:

I think a referral to a specialist dermatologist would be best for my situation.

Marketing

Scenario:

We could use a creative strategy to get more customers. Perhaps a campaign that makes our current customers partners in growth.

Response:

What about launching a referral program? Giving customers discounts for referring friends could encourage new customer acquisition.