personalization

Vocabulary Word

Definition

'Personalization' involves tweaking a product, service, or experience so that it suits an individual's requirements or preferences better. It's like customizing your work desk scenery to your liking.

Examples in Different Contexts

For non-profits, 'personalization' in donor communications strengthens relationships. A fundraising coordinator might advocate, 'Personalizing our thank-you notes can boost donor retention.'

Practice Scenarios

Tech

Scenario:

For our upcoming app update, we are considering enhancing the user experience with more personalized settings.

Response:

I agree, personalization of app settings could greatly improve user engagement and user satisfaction.

Business

Scenario:

Given our customers' diverse needs, it might be beneficial to introduce more customization options.

Response:

Indeed, personalization could enhance our product line and attract more customers.