early-adopters

Vocabulary Word

Definition
'Early adopters' are individuals or businesses who begin using new technology or products before they become popular or widely accepted by others. They're often trendsetters!
Examples in Different Contexts
Startups often target early-adopters with their initial product releases to gain insight and build brand ambassadors.
Practice Scenarios
Product

Scenario:

We're gearing up for the beta testing phase. We need to make sure our first users get a great experience with the prototype.

Response:

We should communicate to our early adopters how much we value their feedback on the prototype. It can greatly influence our product development.

Tech

Scenario:

The new software release is coming up. We should plan how to roll it out to our most enthusiastic users first.

Response:

Given the technical complexity of our service, providing additional support to our early adopters could boost their confidence in our product.

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