distribution

Vocabulary Word

Definition

'Distribution' refers to the action of sharing something among a group, or spreading it over an area. In business, it's how goods get from the producers to the customers.

Examples in Different Contexts

In retail, 'distribution' refers to how products reach customers, from warehouses to stores. A CEO might note, 'Our distribution strategy targets major metropolitan areas for maximum impact.'

Practice Scenarios

Marketing

Scenario:

Our messages aren't reaching the intended audience. It's time to rethink our communication channels.

Response:

We should utilize both traditional and digital media for wider distribution of our marketing messages.

Business

Scenario:

Our inventory turnover rate is too high. We need to find a way to optimize our current system.

Response:

Given our recent challenges, improving our distribution network might lower our inventory turnover.