digital-outreach

Vocabulary Word

Definition

'Digital Outreach' is a way of connecting with people online, to share information or get people interested in something. It's like holding a sign in a busy online space saying “Hey, look at this!”

Examples in Different Contexts

In the non-profit sector, 'digital outreach' refers to using online channels to promote causes, engage communities, and fundraise. A non-profit manager might say, 'Our digital outreach efforts through social media and email campaigns have significantly increased our engagement and donation rates.'

Practice Scenarios

Non-Profit

Scenario:

There's a need to increase awareness about our cause. Can we leverage social networks to connect with supporters and volunteers?

Response:

Yes, initiating a digital outreach campaign through social media is a great way to connect with a larger pool of potential supporters.

Marketing

Scenario:

We're looking at new ways to better connect with our target audience, and social media seems to be the key platform.

Response:

I agree. We can augment our digital outreach by designing interactive social media campaigns.