crm-systems

Vocabulary Word

Definition

A CRM system is a tech tool used by businesses to manage their interactions and relationships with customers. It keeps track of customer data, support sales management, and does many more.

Examples in Different Contexts

In business technology, 'CRM systems' are software solutions designed to manage a company's interactions with its customers across various channels. A technology consultant might say, 'CRM systems integrate sales, marketing, and customer service functions into a single platform to streamline processes and improve customer relationships.'

Practice Scenarios

Business

Scenario:

With the influx of new clients and our expanding product range, keeping track of all customer interactions is becoming daunting.

Response:

Maybe we should consider investing in a CRM system. It could help us manage customer interactions and cross-sell more effectively.

Tech

Scenario:

Our data on client interactions are scattered among various platforms making it hard to maintain an organized repository.

Response:

A CRM system could be a good solution. It can provide a central repository for all client data and simplify managing client relationships.