content-diversification

Vocabulary Word

Definition
'Content-diversification' means creating different types or styles of material, such as writing, photos, videos, etc. It helps keep things fresh and engages different types of audience.
Examples in Different Contexts
In content strategy, 'content diversification' involves creating a variety of content types to appeal to different preferences and engagement styles of the audience. A content strategist might state, 'Content diversification, including videos, infographics, and podcasts, can enhance our engagement and reach across platforms.'
Practice Scenarios
Impact

Scenario:

Our social impact stories seem to only focus on one type of issue. There are many other aspects that we haven't touched on yet.

Response:

Yes, diversifying our content can help bring attention to the other parts of our cause.

Tech

Scenario:

Our user guides seem to be more text-heavy. Maybe we should think about including more diagrams or interactive elements.

Response:

That's a great idea. Diversification in content by adding visual elements would make the guides more user-friendly.

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