citizen-media

Vocabulary Word

Definition

'Citizen-media' is when non-professional journalists create and distribute news publicly. It's mostly done using social media or blogs, and usually focuses on local news that traditional media doesn't cover.

Examples in Different Contexts

In digital communication, 'citizen media' refers to content created and shared by individuals rather than by traditional media outlets. A communication expert might say, 'Citizen media has transformed how we consume news, offering diverse viewpoints and stories from around the world.'

Practice Scenarios

Business

Scenario:

Our customers' online reviews and social media posts are creating a narrative around our product. We need to both monitor and engage with these online discussions.

Response:

We must respond positively to our customers' feedback as it forms an important part of citizen media and significantly influences our brand perception.

Creative

Scenario:

We've seen lots of fan art about our latest movie. It's interesting to see how our audience interprets our characters and story.

Response:

The fan art is a manifestation of citizen media. We should cherish this enthusiasm as it generates buzz and engagement with our material.