unfollow

Vocabulary Word

Definition
To 'unfollow' someone is to stop being a follower or subscriber on a social networking platform. Essentially, it's choosing to no longer see their updates or posts.
Examples in Different Contexts
For non-profits, 'unfollows' can indicate shifts in public interest. A campaign manager might note, 'After shifting our focus, we had some unfollows, suggesting some supporters weren't aligned with our new direction.'
Practice Scenarios
Creative

Scenario:

Our attempt at humor didn't quite hit the mark it seems. Maybe we need to revise our content strategy for better audience engagement.

Response:

Maybe our audience prefers more informative content over humor. Should we craft posts that offer more advice and value to avoid more unfollows?

Public-Policy

Scenario:

The new policy shift doesn't seem to resonate with our social media followers. We must ensure we communicate our actions transparently to our constituents.

Response:

Agreed. We should regularly explain our stance on policies and decisions. An informed audience is less likely to unfollow due to misunderstandings.

Related Words