story

Vocabulary Word

Definition

A 'story' is a detailed account of past events, either true or fictional. It generally includes characters, setting, plot, and a dialogue.

Examples in Different Contexts

In marketing, a brand's 'story' can foster loyalty. A CEO might say, 'Our brand's story resonates deeply with our customers, making them more invested in our journey.'

Practice Scenarios

Business

Scenario:

Our new product line really needs a marketing approach that positions it in a unique and compelling way.

Response:

I agree. Let's develop a story that reflects the unique benefits of our product line.

Tech

Scenario:

The 'Log-In' functionality is causing some issues in the latest build. It's affecting the user experience drastically.

Response:

We should probably discuss the story associated with 'Log-In' in our next Backlog Refinement meeting.