story

Vocabulary Word

Definition
A 'story' is a detailed account of past events, either true or fictional. It generally includes characters, setting, plot, and a dialogue.
Examples in Different Contexts
In marketing, a brand's 'story' can foster loyalty. A CEO might say, 'Our brand's story resonates deeply with our customers, making them more invested in our journey.'
Practice Scenarios
Academics

Scenario:

The Great Depression is certainly one of the biggest events in the 20th century. It had far-reaching impacts on the world economy.

Response:

The story of the Great Depression indeed exemplifies how a country's economic choices can affect the global economy.

Business

Scenario:

Our new product line really needs a marketing approach that positions it in a unique and compelling way.

Response:

I agree. Let's develop a story that reflects the unique benefits of our product line.

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