content

Vocabulary Word

Definition

'Content' is all the material within something, especially in publications or broadcasting. That book you're writing or that video you're filming? All the words and scenes—that's the content.

Examples in Different Contexts

In digital marketing, 'content' is crucial for engaging customers. A brand manager might explain, 'Our content strategy focuses on storytelling to resonate with our audience.'

Practice Scenarios

Tech

Scenario:

Our website seems outdated. We might need to refresh it with the latest facts about our products.

Response:

Yes, updating our web content should be a priority to keep our audience informed about our latest products.

Impact

Scenario:

This campaign doesn't capture the urgency of the issues we are dealing with. We might need to emphasize more on telling compelling and realistic stories.

Response:

Revising our content to better communicate the urgent realities of these issues sounds like the right step forward.