qualitative

Vocabulary Word

Definition

'Qualitative' refers to characteristics that can't be measured with numbers. It's looking at the deep, detailed aspects of something. When you give a detailed explanation of a book, not just saying how many pages it has, that's qualitative.

Examples in Different Contexts

A movie critic provides a qualitative review, focusing on the narrative depth and character development, not just the number of scenes or length of the movie.

Practice Scenarios

Tech

Scenario:

Our app has a decent number of users, but we're not sure if they're having a positive experience. Any thoughts?

Response:

Let's collect qualitative feedback through user interviews and surveys to understand their experience with our app.

Business

Scenario:

We're focused on improving our customer service. To do that, we need to understand what our customers feel, not just what they buy.

Response:

We should conduct qualitative surveys to understand our customers' sentiments broadly and deeply.