data-analysis

Vocabulary Word

Definition

'Data-analysis' involves inspecting and transforming information, or 'data,' to discover useful details, draw conclusions, and support decision-making. Like piecing together a jigsaw puzzle to see the big picture.

Examples in Different Contexts

In the creative industry, 'data analysis' might be used to track trends. A creative director could state, 'Data analysis helps us understand what styles are resonating with our audience, informing our design choices.'

Practice Scenarios

Creative

Scenario:

Our latest ad campaign isn't generating the response we expected. We should probably revisit our audience targeting.

Response:

Let's perform data analysis on our recent campaign metrics. It will help us refine our audience segmentation.

Business

Scenario:

Our sales have been decreasing in the last quarter. We need to understand our consumers' buying behavior better.

Response:

I agree. We should run a data analysis to identify the key factors influencing their decisions.