page-rank

Vocabulary Word

Definition

'Page-rank' is a rating that Google uses to show a web page's importance. It's used to decide the order of results when someone searches for something. So, if a page is high-ranking, it's seen as highly relevant and authoritative.

Examples in Different Contexts

In digital marketing, understanding 'PageRank' is crucial for developing strategies to improve a website's search engine ranking. A digital marketer might say, 'We focus on creating high-quality content and building relationships with reputable sites to improve our PageRank and attract more visitors.'

Practice Scenarios

Academics

Scenario:

This research paper needs more visibility among our scholarly community. Maybe we should look into our referencing structure.

Response:

Definitely, optimizing how we reference other researches could impact our academic PageRank positively, thus increasing our paper's visibility.

Tech

Scenario:

The new app's website isn't getting much traffic. Maybe we need to relook our digital marketing strategy.

Response:

I agree. To improve traffic, we should also focus on enhancing our website's PageRank.