keyword-optimization

Vocabulary Word

Definition

'Keyword-optimization' is using the most relevant words and phrases strategically on a website or in a blog post to improve its visibility on internet search engines. This helps more people find the information they're looking for.

Examples in Different Contexts

In SEO, 'keyword-optimization' is the process of choosing and using the most effective keywords to drive search traffic. An SEO manager might explain, 'Keyword-optimization is crucial for getting our web pages to rank higher on Google.'

Practice Scenarios

Content

Scenario:

This blog post on 'How to improve productivity' is insightful, but it's not getting the expected number of views.

Response:

True, apart from producing good content, we should consider keyword optimization to improve the blog's online visibility.

Marketing

Scenario:

I've been going over our website analytics, and it seems like we're not showing up on the first page of search results.

Response:

Indeed, we need to revamp our keyword optimization strategy to improve our website's ranking on search engines.