outreach

Vocabulary Word

Definition
'Outreach' is when you take steps to connect with others. Usually, this involves providing information, help, or services. Like when a company reaches out to its customers to offer support.
Examples in Different Contexts
Companies often have customer outreach programs to maintain a strong relationship with their clientele. A customer service manager might state, ‘We’re launching an outreach initiative to reconnect with our long-term customers and gather feedback.’
Practice Scenarios
Sustainability

Scenario:

We need to inspire people to appreciate and act on climate change. Direct communication could ensure a true understanding.

Response:

Outreach programs can be useful in educating people about the severe impacts of climate change.

Academics

Scenario:

Our research has potential to solve key life science problems. We need to find ways to popularize our findings.

Response:

We need to step up our outreach initiatives to communicate our research discoveries to the public effectively.

Related Words