impression

Vocabulary Word

Definition

'Impression' can mean the opinion or feeling you form about someone or something, often based on a brief encounter. It isn't just about people - you can have an impression of a place, a book, or a situation.

Examples in Different Contexts

Nonprofits use 'impressions' to measure campaign influence. A charity director might assert, 'Our awareness video generated millions of impressions, spreading our message broadly.'

Practice Scenarios

Creative

Scenario:

The new mural conveys a feeling of tranquility. We should keep experimenting with different aesthetics to find our artistic signature.

Response:

Absolutely, capturing different impressions will help us discover our unique artistic style.

Tech

Scenario:

Our latest advertisement has a high click-through rate. It seems the ad design resonates well with our target audience.

Response:

Fantastic! High impressions mean more people are seeing our ads. We should continue optimizing for better results.