editorial-scheduling

Vocabulary Word

Definition

Editorial scheduling is the process of planning out content, such as articles or blog posts, in advance. It's like setting a timetable for publishing different pieces of content on certain dates.

Examples in Different Contexts

In digital media, 'editorial scheduling' involves timing content releases to maximize audience engagement. A digital strategist might explain, 'By strategic editorial scheduling, we aim to publish our most compelling stories when our audience is most active online.'

Practice Scenarios

Business

Scenario:

We have observed fluctuations in website traffic, it might be due to inconsistencies in our content updates.

Response:

Indeed, having an editorial schedule can help standardize our content updates. It will make our online presence consistent.

Creative

Scenario:

We've got some great pieces, it's important they are released at a time when they would get the most visibility.

Response:

Absolutely. Developing an editorial schedule is key. It will allow us to strategically synchronize our work's release with peak audience engagement times.