beacon

Vocabulary Word

Definition

'Beacon' is a term we use to describe something that serves as a guide or offers inspiration. You might hear it in phrases like 'beacon of hope', referring to something that provides guidance or encouragement during difficult times.

Examples in Different Contexts

In marketing, a 'beacon' is a strategy or campaign that draws attention. A marketing director might declare, 'Our viral ad campaign served as a beacon, significantly increasing our brand awareness.'

Practice Scenarios

Business

Scenario:

This organization is known for its employee-centric policies and ethical practices. It sets a standard for others in the industry.

Response:

Their success in implementing employee-friendly policies truly makes them a beacon for other organizations.

Creative

Scenario:

This designer's unconventional use of fabrics has really made an impact in the fashion industry. Her ideas have been widely embraced.

Response:

Her unique approach to designing is a beacon for aspiring designers, encouraging them to experiment.