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Wizard Of Oz Testing: Fake It First

Learn how to test ideas by manually delivering the service before building any technology

Part of From Idea To Tested MVP

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content

The Man Behind the Curtain

Educational content slides

The Man Behind the Curtain

Wizard of Oz testing: Users think they're using automated technology, but you're actually doing everything manually behind the scenes.

Like the Wizard of Oz—impressive facade, but there's a person pulling levers backstage.

Why? You can test if people want your service WITHOUT spending months building technology that might be useless.

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quiz

Quiz: 3 Questions

Test your understanding with this quiz.

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You want to build an app that uses AI to match students with compatible study partners. What's a good Wizard of Oz test?

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feedback

Design Your Wizard Test

Complete this exercise and get AI-powered feedback.

Design Your Wizard Test

Figure out how to fake your service manually before building any technology.

Think: What would users experience? What would you do behind the curtain?