Can you share an instance where you implemented a Digital Asset Management (DAM) system and describe the process you followed and its outcomes?

How To Approach: Associate

  1. Highlight current job that involves DAM.
  2. Share specific real-world experience with DAM.
  3. Describe the process and tools used.
  4. Discuss the improvements made and the benefits realized.

Sample Response: Associate

As a Digital Asset Manager at BlueDyne Media, I was part of implementing a comprehensive DAM solution for our creative department. The goal was to streamline asset management, improve approval workflows, and increase the speed of content deployment.

With assistance from the IT department, we selected Adobe Experience Manager AEM Assets as our DAM system, given its range of capabilities and compatibility with our existing software suite. The implementation involved training the team, establishing rules for organizing and tagging assets, designating access levels, and creating efficient workflows for review and approval.

By implementing this DAM system, we managed to reduce asset retrieval time significantly, increase approval speed by 30%, and enhance team collaboration. This greatly aided in our efforts to meet tight deadlines and increase productivity.