vision-casting

Vocabulary Word

Definition

When you hear 'vision-casting', think of someone presenting a clear, exciting picture of what could be, to motivate others. This often happens in business or organizations for setting future goals.

Examples in Different Contexts

In non-profit organizations, 'vision-casting' is used to motivate volunteers and stakeholders towards a common cause. A non-profit director might explain, 'Through vision-casting, we share our mission to impact the community positively, rallying support from all quarters.'

Practice Scenarios

Product

Scenario:

We're at a stage where we need to firmly establish what we aim to achieve with our new product. What are your thoughts?

Response:

The vision-casting process leads us to designing an eco-friendly product which is user-centric and high-performing.

Business

Scenario:

As we plan for the next fiscal year, what are your thoughts on our strategic direction and growth?

Response:

The future of our company lies in expanding operations to emerging markets. This vision-casting provides a guide for our strategic planning.