user-engagement-strategies

Vocabulary Word

Definition
'User-engagement strategies' are techniques or plans designed to boost participation and involvement of users in a platform, application or service. Like, a mobile game may use daily rewards as an engagement strategy.
Examples in Different Contexts
In social media management, user engagement strategies might involve creating interactive content, hosting live Q&A sessions, and running contests to increase audience participation. A social media manager might say, 'Implementing diverse user engagement strategies has significantly boosted our follower interaction and brand visibility.'
Practice Scenarios
Tech

Scenario:

Users are finding it difficult to navigate through our app. We may need to rethink our onboarding process to offer them a more intuitive experience.

Response:

We could use animated tooltips as a user engagement strategy to help them navigate through the app better.

Design

Scenario:

We received feedback that the colors on our website are too harsh. We need to consider their preferences to ensure a positive user experience.

Response:

We could consider incorporating user feedback and customizing our color scheme as a user engagement strategy.

Related Words
engagement-strategiesuser-journey-optimization-strategiesuser-journey-optimizationsocial-media-engagement-tacticsbrand-activationengagement-tacticsengagement-toolsblogging-techniques