upselling

Vocabulary Word

Definition

Upselling is a sales technique where a seller convinces a customer to buy more expensive items, upgrades, or other add-ons to make a more profitable sale. For example, suggesting a top model when a customer is trying to buy a budget phone.

Examples in Different Contexts

In a software business, when a customer is purchasing a basic package, the sales team might upsell by suggesting the premium package with additional features and better support, enhancing the company’s revenue.

Practice Scenarios

Customer-Service

Scenario:

As we roll out the new product line, it's critical we consider opportunities to increase customer loyalty and satisfaction.

Response:

We can work on upselling related services to our customers during the after-sales support, improving customer experience and retention.

Business

Scenario:

Our latest product line seems promising. We need to think strategically to make the most of it. Any suggestion?

Response:

We can train our sales team on effective upselling techniques to sell our newly launched product line.