slug

Vocabulary Word

Definition

'Slug' is a tech term for a chunk of text which identifies a page on a website in a format that is easy to read for both humans and search engines. Think of it as a helpful signpost on the web.

Examples in Different Contexts

In content management, slugs are used to identify and structure content within a website. A content manager might state, 'Slugs help us organize our content logically, making it easier for users to navigate our website.'

Practice Scenarios

Creatives

Scenario:

Our story about the local farmers' market needs a catchy title. Keep in mind that this will reflect in the story's URL slug.

Response:

That sounds great. I think 'FarmFreshProduce' could be a useful slug for the story.

Business

Scenario:

Our new product line launches next week. I'd like everyone to think about how we can make its presence felt online.

Response:

We should make sure every product in our line has its own page, with a simple and descriptive slug.