product-innovation

Vocabulary Word

Definition

When a company designs a new product or improves an old one, that's 'product innovation.' They might reduce costs, optimize logistics, or add new features.

Examples in Different Contexts

In sustainable products, 'product innovation' focuses on creating goods that are environmentally friendly, using sustainable materials and processes. An environmental specialist might explain, 'Product innovation in sustainability involves rethinking how products are made and used, aiming to reduce waste and conserve resources.'

Practice Scenarios

Tech

Scenario:

Our users are demanding a more streamlined interface. We need to improve not just our user experience but the underlying technology as well.

Response:

Yes, I think product innovation is key here. Let's improve our technology for a more intuitive user experience.

Design

Scenario:

We want to design a chair that not only looks good but is also environmentally friendly. Let's look at materials that are easy on the eye and on the earth.

Response:

That sounds like a great initiative. Sustainability should also be considered a pillar of our product innovation from now on.