inverted-pyramid

Vocabulary Word

Definition

The 'inverted pyramid' is a style of writing that starts with the most important facts first, and then provides additional details. It’s very helpful when you don’t want to bury the most crucial information deep into the text.

Examples in Different Contexts

In Digital Marketing, the 'inverted pyramid' model is applied in web content to quickly convey the core message to the audience. A digital marketer might explain, 'We structure our landing pages with the inverted pyramid model to immediately communicate the value proposition to visitors.'

Practice Scenarios

Content-Marketing

Scenario:

We are launching our new product next month, and our web content needs some major revamp to reflect that.

Response:

The inverted pyramid methodology could work for our content restructuring. Major product features will be depicted first.

Business

Scenario:

We're presenting our quarter's performance to the stakeholders tomorrow; it's our chance to make an impression.

Response:

I'm thinking of using the inverted pyramid strategy for the presentation. It starts with our highest achievements, followed by supporting details.