heritage

Vocabulary Word

Definition

'Heritage' is what is inherited or passed on from past generations. It doesn't just mean money or property, but also cultural traditions, history, artifacts, and knowledge.

Examples in Different Contexts

In marketing, 'heritage' can be a brand value, emphasizing a company's longstanding tradition and quality. A marketing director might say, 'Our brand’s heritage resonates with customers seeking timeless craftsmanship.'

Practice Scenarios

Academics

Scenario:

The study of our past is essential for the understanding of our present. It's fascinating how much we can learn from what is passed on through generations.

Response:

Indeed, studying our heritage not only gives us knowledge but also a sense of identity and belonging.

Tech

Scenario:

Our company grew from being a small garage startup. This history is a part of who we are and it's important that we remember our roots.

Response:

That's true. Our heritage as a leader in the tech industry is a valuable asset that we should proudly honor.