evangelist

Vocabulary Word

Definition

An 'evangelist' is a person who enthusiastically promotes or supports a particular product, cause, or idea. They're like cheerleaders but for businesses, technology, or beliefs.

Examples in Different Contexts

In marketing, an 'evangelist' promotes products with zeal. A marketing director might assert, 'We need a brand evangelist to amplify our product's message.'

Practice Scenarios

Marketing

Scenario:

Our products have been garnering hugely positive customer testimonials lately. Can we leverage this user-generated content in our next marketing campaign?

Response:

Yes, definitely. User testimonials can turn their authors into evangelists for our brand. Let's consider a 'Customer of the Month' feature on our social channels.

Impact

Scenario:

Many volunteers are passionate about our cause and frequently share it with others. Can we build on this enthusiasm to spread awareness even further?

Response:

Good idea. We can conduct training workshops to officially turn these volunteers into evangelists for our cause.