whitelist

Vocabulary Word

Definition
A 'whitelist' is a record of items, such as email addresses, websites, or users that are allowed access or privileges. It's the opposite of a blacklist, which blocks certain things.
Examples in Different Contexts
For online fundraising, 'whitelisting' promotes secure donations. A nonprofit director might note, 'By whitelisting approved payment gateways, we ensure donors' financial details remain protected.'
Practice Scenarios
Startup

Scenario:

We need to finalize our list of potential investors. Only serious parties that have shown genuine interest should be considered.

Response:

Yes, we should create a whitelist for serious investors. It will streamline the process.

Marketing

Scenario:

Our open rate for the newsletter is pretty low. We need to find a way to avoid spam filters.

Response:

We could encourage subscribers to add our email address to their whitelist. This could improve open rates.

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